Client
Plaza Art Gallery & Westervelt's Fine Art
Scope
Website design and development, photography, video, signage, postcard, stickers, map
Agency
Randall Holbrook Art & Design
Westervelt's Fine Art relocated the gallery to their framing partner at the Plaza Art Gallery in San Juan Capistrano after 35 years at the Design Center. The Plaza Art Gallery welcomes the Westervelt clientele and promises to continue the same great service they have come to expect. The partners came to me needing an online presence that would be attractive to existing customers and attract new ones. I created a custom website using WordPress to capture both the tradition and craftsmanship of Ted Rosenfeldt's custom framing, as well as the fine art represented by the Westervelt Gallery that his frames enhance. A new sign, direct-mail postcard to existing clients, and the creation of Instagram and Facebook business accounts coincided with the move and website launch.
